BUILD A HIGH POWERED

SEO TEAM

  • How, where and when to hire new agency employees (local vs offshore)
  • Implementing a system for resource allocation & management
  • Forecasting and utilization management tool

WHY USE OUR SYSTEM?

A roadmap hire and manage your agency's staff.

1

LEARN ROLES & RESPONSIBILITIES

Org charts, hierarchies and job titles segmented by agency size, number of clients and expenses. See how your staff will progress from a startup to large agency.

2

MAINTAIN PROFITABILITY

Learn how to measure utilization rates, revenue per employee and burn rates. We give you a simple system to account for each employee's cost + billable hours, ensuring you hit your profitability goals.

3

CREATE BILLABLE RATES

A step by step guide on how to calculate your staff's "billable rate" to clients. Or, input your agency's data into the tool to calculate it for you.

4

WHO / WHEN / WHERE TO HIRE?

Our system gives you the exact data you need to make decisions on the role you need to hire for, local or offshore.

5

LOCAL vs OFFSHORE

Our agency maintains 50% (and better) profit margins because of our ability to leverage offshore teams. We walk you through step by step how to hire, train and manage offshore staff.

6

MANAGE RESOURCES 🔨

We built a tool that pulls data + hours from your project plans to tell you exactly what each staff member's utilization rate it. Quickly understand where your staff is overbooked to make decisions on new hires.

ACCESS TO BLUEPRINT
TRAINING PLATFORM

A deep look at the video course you’ll get access to.

What You’ll LEARN

An overview of best practices regarding Agency Staffing, Hiring, Pricing and More that Ryan learned over 10 years of working with the largest agencies in the world.

 

What You’ll LEARN

A deep dive into different pricing models for agencies and which one Ryan recommends the most.

What You’ll LEARN

  • What job titles and roles are needed for agencies
  • How to create and use organizational charts to help you organize your agency
  • When and who to hire for your agency
  • Answers to the most asked questions regarding hiring for an agency

What You’ll LEARN

  • How to track and bill hours to scale your agency
  • How to build hourly rates for your staff
  • How to figure out exactly how much to bill while maintaining your desired profit margins
  • Why “utilization rate” is the most important metric for your agency

What You’ll LEARN

  • How to forecast your agency’s efficiency and profitability over the next year by utilizing the forecast template
  • How 3 key metrics for your agency (utilization rate, billable hourly rate, and profitability) are calculated using the forecast template

 

What You’ll LEARN

  • What are the most useful time tracking solutions
  • How to feed the time tracked into your project planning for accurate “utilization rates” forecast
  • How to prepare a proposal for a prospective client with an accurate estimate of billable hours
  • How to avoid underbilling

What You’ll LEARN

  • How and when to hire local vs offshore
  • Who to hire for that first local role
  • How to manage your internal resources effectively
  • When to provide full service and when to stick with niche service

What You’ll LEARN

  • How to allocate agency resources for maximum growth
  • How to price local or small clients for SEO services

What You’ll GET

  • Access to our private Slack channel filled with intelligent marketers like yourself
  • Copy of the Presentation Deck
  • Copy of the Forecast Template
  • A peek into the Example Forecast
  • Copy of Sales Pricing Template (In 4.0 – Tracking and Managing Hours Module)

YOUR SHERPAS

A marketing consultant with 10+ years of experience building and scaling websites. Sold 2 businesses, including his SEO agency WEBRIS. Currently owns and operates a portfolio of online businesses.

  • RYAN STEWART
    Co-Founder, The Blueprint Training
  • DAVID KREVITT
    Co-Founder, The Blueprint Training

THE GOLD STANDARD
FOR AGENCY TRAINING

Over 3,000 SEO professionals have implemented the processes laid out in this training. It has quickly become the go-to manual for agencies to build profitable teams in house. But you don’t have to take our word for it. Our students are happy to share the results they’ve seen since using The Blueprint.

  • JAMES REYNOLDS

    Founder, SEO Sherpa

    JOHN SAUNDERS

    Founder, 5Four Digital

    KYLE GUSTIN

    Co-Owner, Executive SEO

    Get The Entire
    Agency System

    FREE LIMITED TIME

    Get FREE access to this Blueprint module. Simply enter your name and email to get started.

    FULL REPORT
    Included

    BENCHMARKING REPORT
    STUDENT REVIEWS

    5.00

    (2)
    5 STARS
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    4 STARS
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    1 STARS
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    Ryan Ebert

    Our agency was really struggling to figure out how to properly staff up. This training gave us the framework to understand who, when and how to hire the right people.

    Stephanie Canton

    Super helpful - the resources forecasting template in here is EVERYTHING!