These 3 Links Will Rank Any Dentist Website In Google

If you’re running a dental practice and ignoring link building, let’s be real—you’re leaving money on the table.

Link building isn’t some outdated SEO buzzword – it’s the key to owning top spots in local search and getting in front of patients ready to book now.

This guide breaks down a tiered system for link building that works specifically for dental websites.

It’s no fluff, no guesswork—just actionable strategies to dominate your local rankings and bring more patients through your doors.

Let’s dive in 👇

Can I build your agency’s link building process for you? Learn more.

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Link Building Is NOT Optional For Dentists

Here’s the deal: link building is the backbone of SEO.

It’s how Google decides if your website deserves to show up in search results—local search, maps pack, and traditional listings.

Example: Imagine you’re a dentist in Miami.

Someone searches “top-rated dentist in Miami,” and Google checks your backlink profile to see if credible websites—like local directories, health organizations, or even community blogs—are linking to your site.

If your competitor has those connections and you don’t, guess who’s getting the click?

For dental practices, it’s not just about volume; it’s about quality.

The 3-Tiered Link Building System

I’ve broken link building into three tiers, each with a specific purpose. Together, they create a strategy that works for local businesses like dental practices.

This is a screenshot from The Blueprint Training’s Link Database Template – we will teach you how to find, contact and secure links for your SEO clients using our 3 Tiered Approach.

Learn more.

Tier 3: The Foundation

Tier 3 links are your groundwork—the foundational links every practice needs to establish a baseline online presence.

These come from directories, aggregator sites, and local profiles. Are they flashy? No. Are they necessary? 100%.

Here’s how to build them:

1. Find Relevant Sites
   Have a VA dig into keywords like “Miami dentist” or “California dental practice” to uncover directories and aggregator sites that consistently rank. These are your targets.
2. Create or Optimize Profiles
   Once you’ve got the list, set up or optimize your profiles. This includes local directories, health-related platforms, and community sites. Make sure your info is consistent across all platforms.
3. Systemize It
   Make this process part of onboarding for new clients. Gather their business info upfront and use it to lock down their presence on these sites from day one.

Tier 2: Contextual Links That Drive Traffic

Now we’re stepping it up. Tier 2 links come from guest posts, sponsored posts, and other contextual SEO links.

These links don’t just boost your rankings—they can also drive real traffic to your site.

How to secure Tier 2 links:

1. Leverage Vendor Relationships
   Work with guest post and sponsorship vendors who specialize in high-quality placements. You’re looking for sites that align with your target audience and have solid domain authority.
2. Spy on Competitors
   Use tools like Ahrefs or SEMrush to analyze the backlink profiles of top-ranking dental practices in your area. Find out where they’re getting links and replicate those opportunities.
3. Build a Link Database
   Have a VA create a running database of potential opportunities—track URLs, domain ratings, traffic metrics, and contacts. This keeps your outreach pipeline full and efficient.

Tier 1: High-Authority Links That Build Trust

This is the top of the pyramid—the gold standard of backlinks. Think features on Forbes, Huffington Post, or even local news outlets.

These links are harder to get (and often require an investment), but they pack the biggest punch.

How to secure Tier 1 links:

1. Invest in Quality
   If the budget allows, allocate funds for Tier 1 links. These high-authority placements establish instant credibility and boost rankings like nothing else.
2. Target Prestigious Publications
   Focus your efforts on securing backlinks from well-known media outlets and respected publications. These aren’t just links—they’re endorsements in Google’s eyes.

Final Notes

This 3-tiered link building system is your roadmap to dominating local search as a dental practice. From foundational Tier 3 links to hard-hitting Tier 1 placements, each step works together to build a rock-solid backlink profile that drives results.

Here’s the best part: these strategies don’t just get you better rankings—they bring in better patients.

If you’re an SEO provider, especially working with dental clients and want to deliver next-level results, our Link Sprint covers the current state of link building, providing a step-by-step plan to build a high-powered link-building practice inside your agency.

✅ Effective Link Types: What link types actually improve rankings and how to find them
✅ Done-for-You Process: A copy-and-paste plan to build your own link database

This isn’t theory—it’s what actually works.

Can I build your agency’s link building process for you? Learn more.