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Release Notes › Nov 5, 2026

The Proposal Builder

ReleaseAgency OSNov 5, 2026

Build SEO and paid search proposals from the lead's call and your data, then edit them with Claude.

NewThe Proposal Builder

  • Agency OS builds your sales proposals. It turns the lead's call notes and your SEO data into a finished SEO, Local and GEO proposal.
  • It's the same proposal we use to close deals at WEBRIS, ready to rebrand as your own. Find it in Tools.

Learn how: Starting a proposal → · Building an SEO proposal →

NewPaid search proposals and account audits

  • Proposals for Google Ads, Local Services Ads and ChatGPT Ads, measured against what the prospect will pay for a new customer. The forecast updates live.
  • Prospect already running ads? Upload their Google Ads exports and an audit goes into the proposal.

Learn how: Building a PPC proposal →

NewSEO and paid in one proposal

  • Tick SEO and Paid Digital and the deck makes both cases, with one plan covering them.

Learn how: Starting a proposal →

NewGenerate a proposal from the lead

  • A Generate proposal button on the lead record sends the lead and its call context straight into the Proposal Builder.

Learn how: Tracking proposals and follow-ups on a lead →

NewEdit proposals with Claude

  • Hand any change to Claude, from filling a section to rebranding the template, then refresh. Save your version as your own template.

Learn how: Editing a proposal with Claude →

NewSales prompts in the Library

  • Add sales call recordings and notes to CRM attaches discovery calls and recaps to the lead.
  • Booking-form answers land on the lead in a Qualification panel.
  • Sales Assistant Agent briefs you before discovery calls, writes them up afterwards and keeps your open proposals in front of you.

Learn how: Adding calendar bookings to the Pipeline → · Adding call recordings and notes to a lead →

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